
Make MORE money in LESS time, and get off the treadmill with Chuck Blakeman who
bootstrapped thirteen businesses in ten industries on four continents, and now advises others from his decades of “misses” and “makes”.
What if you built a business that that supported your desire to live your version of a significant life, without being a hostage to that business? You might never want to sell it. These podcasts are focused on helping us all find freedom IN our business, not from it.
We’ll also work through the principles, practices and tools every business owner uses to
become wealthy (money plus time), not just rich (money). Everything here has helped thousands of business owners become their own version of successful.
Tune in to hone your own version of moving from Survival, right through Success, to a business and life of Significance.
Episodes

Tuesday Nov 11, 2025
Episode #56: How Lifetime Goals Shape Your Business with Cassie Morris
Tuesday Nov 11, 2025
Tuesday Nov 11, 2025
What really drives you to get out of bed every morning and how does that shape the way you do business?
In this inspiring conversation, Chuck Blakeman sits down with entrepreneur Cassie Morris to explore the concept of the Big Why, the lifetime goal you can never check off, but that gives meaning to everything you do.
Cassie shares her journey from a career in sales to launching two businesses, Clover Communications and Strategy and Dilly Dally Donut Bar and how discovering her Big Why transformed not just her work, but her life. Together, she and Chuck unpack what it means to live authentically, how clarity creates power, and why knowing your “why” is more important than any business plan.
You’ll discover:
✅ Why a lifetime goal matters more than any short-term milestone
✅ How authenticity and freedom can redefine success
✅ Why clarity in your “why” makes every decision easier
✅ How the 3to5 Club helps entrepreneurs align their life and work
If you’ve ever felt stuck chasing the next goal or wondering what your business is really for—this episode will help you find your deeper motivation and build a business that serves your life, not the other way around.
About Cassie Morris:
Cassie Morris is an entrepreneur based in Denver, CO, and the founder of Clover Communications and Strategy, a consultancy helping business owners improve operations and streamline processes. She’s also the owner of Dilly Dally Donut Bar in Bozeman, MT, a business built on her passion for authenticity, community, and connection.
Connect with Cassie:
🌐 clovercommunicationsandstrategy.com
🍩 dillydallydonutbar.com

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